Media and Entertainment Industry - Resources

Industry Benchmarks

Media Industry Performance Benchmarks

Gomez publishes more than 100 global web performance benchmarks that include 3,000 companies in dozens of industries.  Gomez benchmarks measure the home pages or representative business processes for major brands within a given industry, providing an unbiased view of the state of web or mobile site performance so you can improve the customer experience to support your brand and drive revenue.  See these benchmarks for the financial services industry and then go to our Instant Test to see how your web site rates.

Gomez Website Performance Test

How fast is your Website?  Test your Website using the world’s most comprehensive testing network.  Gomez’s instant testing will find performance problems before your customers do.

Whitepapers and Press Releases

Media Industry Excerpt — Best of the Web 2011 — Web and Mobile Performance Award
This is from the report from the third annual Compuware “Best of the Web” awards, which recognizes the top-performing web and mobile sites for 2011 across seven U.S. industries.

94 Percent of U.S. Mobile News Sites Do Not Meet Customers Satisfaction
A new mobile site performance index in the media industry found that 94 percent of the sites measured provide load time speeds that do not meet consumers' expectations of five seconds or less. Mobile users expect quick, anytime transactions that work flawlessly every time, but that's not what they're getting. 

Web and Mobile Site Performance Primer for Business Managers
Response time. Web site availability. Mobile application performance. You might assume they’re the sole responsibility of your IT department. Yet the impact of web and mobile performance on your business results is so critical — and becoming more so — that business managers must actively partner in the process of optimizing the speed and availability of your online properties. Read this report to learn five essential best practices to improve customer experience and increase market share.

Ten Best Practices for Benchmarking Web and Mobile Site Performance

Web and mobile performance problems are not just an IT issue. Poor performance impacts your customers’ experience, resulting in increased page abandonment, a loss of revenue and customer loyalty, and driving those customers to more expensive channels.  While web and mobile sites have evolved over to better engage customers or drive sales, the basics of providing fast and reliable site performance are becoming more and more difficult to manage.  Web performance benchmarking can help you answer these questions and provide context to performance issues.

Which Sports Media Sites Offer Users Top Mobile Performance?
Historically, the months of August and September are the busiest for sports sites, as NFL fans gear up for the season ahead and head online for news and buzz about their favorite teams and players. The U.S. Sports Media mobile site performance index measures the performance of mobile-optimized versions of leading sports media web sites across four carrier and device combinations.

The Three Pillars of Web Performance Monitoring: How to Measure the Business and Operational Impact of Web Performance
Three monitoring pillars delivers a comprehensive and realistic view of site operations and their impact on business success.  The three monitoring approaches are distinct, complementary, and equally important, each addressing core challenges you face.

Gartner's Comprehensive 2011 "Magic Quadrant for Application Performance Monitoring (APM)" Report
This report evaluates 29 vendors on completeness of vision and ability to execute. Some of the key highlights are Gartner positioning of Compuware in the "Leaders" quadrant, and Compuware being evaluated positively on both “Completeness of Vision” and ”Ability to Execute.” 

Best of the Web 2011 - Web and Mobile Performance Award 

This is the report from the third annual Compuware “Best of the Web” awards, which recognizes the top-performing web and mobile sites for 2011 across seven U.S. industries.

Webcasts

On-Demand:3 Keys to Great Customer Experience When Launching Web and Mobile Applications
Join guest speaker Margo Visitacion of Forrester Research Inc, and Mark Eshelby of Compuware for this webinar about Designing and Launching Web and Mobile Applications that delight your customers and are good business.